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Designed in Portland, Oregon
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Worldwide shipping
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Sustainable Products

Be. Brush (pre-order)

$85.00 Regular price $125.00
Color : Black
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Coming soon! Starts shipping late 2021.

Pre-order now at the limited-time price of just $85.

Get ready to go Beyond electric™ with the Be. Brush. Goodwell's patented design uses no cords or batteries, so you get all the power of an electric toothbrush and none of the waste. Just swap out the brush head every three months for an oral care routine that’s healthy for your body and the planet. Available in black or white.

  • First purchase comes with one brush head.

  • Subscribe & receive your first 3-pack of refills three months after your brush arrives ($21).

  • Future 3-pack refills are delivered on the schedule you choose. 

Subscriptions ship for free and are available to U.S. addresses only. We encourage international customers to buy in bulk and take advantage of our flat-rate shipping offer.

FinalIcons_White
Designed in Portland, Oregon
FinalIcons_White
Worldwide shipping
FinalIcons
Sustainable Products

Designed to revolutionize your oral care

Unlike any other “electric” toothbrush on the market, Be. runs on human power. Just twist the handle a few times to load energy into the spring motor, and Be. Brush delivers oscillating power equal to an electric toothbrush. Our patented design is carefully calibrated to help you achieve the brightest smile you've ever had.

Unlike any other “electric” toothbrush on the market, Be. runs on human power. Just twist the handle a few times to load energy into the spring motor, and Be. Brush delivers oscillating power equal to an electric toothbrush. Our patented design is carefully calibrated to help you achieve the brightest smile you've ever had.

Smaller heads = less waste

Smaller heads = less waste

We designed our consumable brush head to be the smallest on the market in order to reduce waste while giving you a powerful clean. Just snap in a new head every three months and send the old one back to us for recycling. Did you know brushes are supposed to be replaced every three months? Our dentists told us so, and we believe it.

Sustainable without compromise

The oscillation power of an electric toothbrush, without the toxic waste. We focus on sustainable materials and are always on the lookout for tomorrow’s next innovation. Be.’s core component is made of stainless steel that can be reclaimed at the end of its life, and our used product Take-Back program will make sure the replaceable brush heads are broken down into the best available recycling and disposal waste streams.

The oscillation power of an electric toothbrush, without the toxic waste. We focus on sustainable materials and are always on the lookout for tomorrow’s next innovation. Be.’s core component is made of stainless steel that can be reclaimed at the end of its life, and our used product Take-Back program will make sure the replaceable brush heads are broken down into the best available recycling and disposal waste streams.

Giving batteries the brush-off

Giving batteries the brush-off

Every year, 15 billion batteries are discarded worldwide, and only 1% are recycled. The environmental impact is massive, with batteries leaching toxic and corrosive materials into soil and groundwater. Brushing with Be. means no batteries and no problems.

The brush for hard-to-reach places™

Because it needs no electricity, Be. is the perfect brush for when you want to unplug. Travel the world while making the world a better place to travel.

Because it needs no electricity, Be. is the perfect brush for when you want to unplug. Travel the world while making the world a better place to travel.

Keep up to date on Be. Brush

Keep up to date on Be. Brush

Creating a completely new category of toothbrush hasn't been easy, to say the least. Since our overwhelmingly successful Kickstarter campaign, we've had highs, lows, and everything in between. Follow the development progress here on the Be. Blog

In the Press

Like Brita for your teeth, the charcoal bristles make your mouth feel like a hazmat team came and mopped it!